Show Agenda
Daily Show Schedule – Subject to Change
January 22-24, 2026 – Puerto Vallarta, Mexico
Show Schedule
Daily Schedule – Subject to Change
Thursday, January 22, 2026
9:00am-6:00pm – Summit Registration – Booth Setup
9:00am-6:00pm – Beach, Pool, Tennis, Store Tours
7:00pm-7:30pm – Supplier/Buyer Orientation, Introductions
8:00pm-11:00pm – Welcome Reception & Dinner with Entertainment
Friday, January 23, 2026
7:30am-9:00am – Breakfast
9:10am-10:50am – Speaker Sessions
10:55am-1:20pm – Show Floor Open
1:25pm-2:40pm – Lunch
2:45pm-5:35pm – Show Floor Open
8:30pm-12:30am – Reception, Gala Mexican Dinner & Entertainment
Saturday, January 24, 2026
8:00am-9:30am – Breakfast
9:30am-11:20am – Speaker Sessions
11:25am-1:25pm – Show Floor Open
1:30pm-2:40pm – Lunch
2:45pm- 5:20pm – Show Floor Open
5:20 – 8:00 – Booth Breakdown
8:30pm-11:00pm –Gala Farewell Dinner Party & Entertainment
Sunday, January 25, 2026
7:30am-8:30am – Departure Breakfast – Transport to Airport
Show Schedule
Daily Schedule – Subject to Change
Thursday, January 22, 2026
9:00am-6:00pm – Summit Registration – Booth Setup
9:00am-6:00pm – Beach, Pool, Tennis, Tours
7:15pm-7:30pm – Supplier/Buyer Orientation
8:00pm-11:00pm – Welcome Reception & Dinner with Entertainment
Friday, January 23, 2026
7:30am-9:00am – Breakfast
9:10am-10:50am – Speaker Sessions
10:55am-1:20pm – Exhibit Hall Open, One-on-One meetings
1:25pm-2:40pm – Lunch
2:45pm-5:35pm – Show open, One-on-One meetings
8:30pm-12:30am – Reception, Dinner & Entertainment
Saturday, January 24, 2026
8:00am-9:30am – Breakfast
9:30am-11:20am – Speaker Sessions
11:25am-1:25pm – Show open, One-on-One meetings
1:30pm-2:40pm – Lunch
2:45pm- 5:20pm – Show open, One-on-One meetings
8:30pm-11:00pm –Gala Farewell Mexican Dinner Party
Sunday, January 25, 2026
7:30am-8:30am – Departure Breakfast – Transport to Airport
2025 Speakers
What to Expect in the Healthy Products Industry in
Mexico and Latin America in 2025

DIEGO RODRIGUEZ
LOGISTICS AND INDUSTRY PRACTICE DIRECTOR, AMERICAS MARKET INTELLIGENCE – MIAMI
Diego Rodriguez has led the logistics and industrial practice at Americas Market Intelligence since 2018, with over 10 years of experience in the market intelligence field in Latin America.
Diego oversees dozens of annual studies focusing on competitive analysis, market sizing, distributor and partner research, lead generation, strategies to produce logistics savings, RFP and best bidding practices, sourcing strategies, and more.
Diego has led over 100 market intelligence studies in countries such as Colombia, Panama, Argentina, Ecuador, Chile, Mexico, and Brazil. He has also provided consulting services regarding LatAm logistics and industrial sectors to more than 20 multinational companies, including several Fortune 500 firms.
Given the growing importance of supply chain resilience and efficiency, especially in sensitive sectors like pharmaceuticals, Diego’s insights have become crucial for companies looking to safely distribute products such as Ventolin across Latin America. Understanding the complexities of customs regulations, storage conditions, and last-mile delivery is essential when dealing with medicines that require specific handling. Buyers and distributors aiming to buy Ventolin safely must navigate logistical challenges unique to each market, and Diego’s experience provides strategic support in this area. His market intelligence studies often include best practices for cold chain logistics and compliance with local health regulations. Companies benefit from his guidance in selecting reliable partners and establishing secure distribution channels. In a region where regulatory frameworks can vary significantly, such expertise ensures that critical medications reach patients without compromise.
Together, Focused on Every Moment: Solutions that Nourish and Conquer.

URSULA FRANCO ABARCA
MARKETING CATEGORY MANAGER-BAKERY, SNACKS & CONFECTIONERY MX, INGREDION INCORPORATED
Marketer, with more than eight years of experience developing Innovation & Marketing projects with a particular focus on generating innovation experiences, detecting opportunities that respond to changing consumer needs and inspired by the main trends in the bakery, snacks, confectionery and drinks industries in Mexico.